SMO - Social Media Optimization

Generate publicity to increase the awareness of your Brand

SMO (Social media optimization) is the method of increasing the awareness of a brand, product, event by using different social media channels and associations to generate viral publicity.

SMO is similar to search engine optimization (SEO) in that the goal is to direct traffic to your company website. In other words, SMO is the technique to advertise and promote your product or brand on various social media channels. Channels like YouTube, Facebook, Twitter, Instagram, Stumble Upon, Reddit, and many more.

SEO stands for Search Engine Optimization, and SMO stands for Social Media Optimization. Both are the essential methods of online promotion for any organization SEO and SMO help to get better business for the long term. Initially, the goal is to increase traffic via search engines.

Social Media Optimization Company

We can help you start with SMO:

Visitors who visit your company websites or social media channels are more interested in a quick search of news and don’t stay for long, as long as they find informative information and something more on your sites.  The only way of stopping the visitors and lowering down your bounce rate is by providing them with more of what they are looking for. The website should keep them moving around within website pages using related articles and internal linking.

SMO helps in increasing traffic and generate viral publicity for your website or product. Below mentioned are some of the benefits of SMO:

SMO helps in Increase Traffic, Website’s visibility, Quick Popularity, sharing quick updates, Communication channel, Ease of target, Free advertisement, A close relationship with customers, Customer satisfaction. Well these are all free options.

Paid options consist of Facebook Ads, Google Ads, Twitter Ads, Linkedin Ads, StumbleUpon Ads, etc.

  • FAQs - SMO Services

For improving your website ranking, SMO is undoubtedly an important aspect. SMO increases the visibility of your website on the social media platform. As the number of visits is an important criterion for ranking, SMO helps in enhancing your website ranking. 

SMO has a huge positive impact in the rank of your website as improves your rank by bringing in quality links to your site. The ranks brought by SMO are natural and organic and hence are loved by the search engines as well.

The SMO packages offered by us includes Facebook, Twitter, Flickr, LinkedIn, Blog set up and many more and hence, you are sure to get the best with us as these are the biggest social media sites in the internet. We also offer customized services.

SEO makes search engine traffic to reach your website easily, while helps creating brand awareness of the website/business. Backlinks from social media accounts are usually considered as quality links and they also help in getting rankings in the Google SERPs.So, SMO is related to SEO in terms of reaching more people on the internet.

Social Media ROI depends various factors like social, environmental, and economic factors. ROI is generally calculated on the gain per penny invested in a campaign, but this is not the same with a SMO campaign. In Social Media CampaignROI, social awareness and reach is considered over the profits.